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Television Broadcasting Services Lubbock, Texas
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Forfeiture Order, Heritage Media of Kentucky, Inc., W280FH, Leitchfield, Kentucky
In the Matter of Online Political Files of Radio One Licenses, LLC, Licensee of Commercial Radio Station
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Notice of Apparent Liability for Forfeiture, Carroll Univiersity, Inc., WCCX(FM), Waukesha, Wisconsin
Erratum - Amendment of Section 73.3580 of the Commission's Rules Regarding Public Notice of the Filing of Applications
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Broadcast Applications
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Roku to Acquire Nielsen’s Advanced Video Ad Business
NEW YORK — Nielsen and Roku have announced a new strategic alliance that the companies believe will help shape the future of media and TV measurement.
As part of a just-signed long-term agreement, Nielsen ad and content products will be integrated into the Roku platform.
For the dominant provider of audience measurement services in the U.S., Nielsen “Always-On” Digital Ad Ratings “will help standardize ad measurement of smart TVs and CTV devices while the implementation of Nielsen Digital Content Ratings will offer publishers insights into the performance of their content.”
Roku will also stand to benefit from the use of Nielsen Total Ad Ratings as it builds out its own unique content.
The collaboration also expands Nielsen’s footprint of smart TVs and other devices, nearing 100 million in total.
This, Nielsen says, allows it “to continue to double down on enabling media sellers and buyers to measure and better monetize addressable advertising.”
And, the agreement allows Nielsen to further advance cross-media measurement product Nielsen ONE.
Importantly, the pact sees Roku agree to acquire Nielsen’s Advanced Video Advertising (AVA) business. This includes Nielsen’s video automatic content recognition (ACR) and dynamic ad insertion (DAI) technologies.
“The acquisition will accelerate Roku’s launch of an end-to-end DAI solution with TV programmers,” Nielsen notes.
The transaction is expected to close in the second quarter of 2021, subject to customary closing conditions.
Say Goodbye To Alphonso: It Has A New Name
TV data and measurement company Alphonso in recent months enjoyed renewed and expanded agreements with such broadcasting companies as TEGNA, for its Premion service; CBS; and Cox Media Group.
Now, the entity that made its name by offering “granular TV and OTT measurement” — along with its “rapid closed-loop attribution to local advertisers” — is getting a rebrand.
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TEGNA, Townsquare Lone Decliners Amid Big Wall St. Gains
U.S. financial markets enjoyed widespread gains on Monday. But, not every media company took part in the upward activity. TEGNA, which released its Q4 and full-year 2020 results early Monday, saw its shares decline.
Radio broadcasting company Townsquare Media, which will report its Q4 and full-year 2020 results in two weeks, was also down from Friday.
For TEGNA, shares slipped 18 cents to $18.05 after recently reaching a six-year high.
TSQ, meanwhile, dipped by 20 cents to $10.70. The stock has also been on the rise in recent months.
Key gainers include radio pure-play Saga Communications, up $2.12 to $22.80 in one of its biggest single-say sessions in recent memory. Activity picked up in the afternoon hours, with trading more than four times its average volume.
Radio sector leader iHeartMedia shares now sit at $15, up 93 cents; Entercom shares grew to $4.80, rising 33 cents.
Meanwhile, Nexstar Media Group sits at an incredible $144.21, up $6.66 from Friday. And, Sinclair Broadcast Group is now at $32.65 thanks to a $1.72 gain.
Radio One Joins Public File Scoldees
Radio One Licensees, part of Urban One, is the latest radio ownership group to sign a consent decree with the Federal Communications Commission over online public files.
The commission continues to announce settlements with owners large and small in an initiative that became public last summer.
That’s when it announced agreements with six major groups including Alpha Media, Beasley Media, Cumulus Media, Entercom, iHeartMedia and Salem Media Group. Since then it has announced many more.
These cases are all essentially the same. An owner files for a station license renewal, and the FCC Audio Division suspends the process because online public files aren’t kept up. The licensee acknowledges that and promises to takes steps including appointing a compliance officer, creating a compliance plan and reporting back to the commission by a certain date.
The commission for its part acknowledges that the pandemic caused a dramatic reduction in ad revenues, causing the industry significant financial stress, and drops its investigation. No money changes hands.
In the case of Radio One, the process was prompted by the license renewal application for station WHHL(FM) in Hazelwood, Mo. The FCC said Radio One was unable to certify compliance with the public file requirements during the past license term and failed to certify compliance in its applications because it did not comply with the Political Record Keeping Statute and Rule.
The post Radio One Joins Public File Scoldees appeared first on Radio World.
A Lone Retailer Returns To Spot TV Activity
The latest Spot Ten TV report as measured by Media Monitors finds that one brick-and-mortar retailer is using spot television to reach audiences than any of its competitors.
It makes Target the lone member of its category on a chart dominated by auto insurance specialists.
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Spot Ten Stability For National Radio
The latest Media Monitors Spot Ten Radio report is out, and for the week ending Feb. 28, there’s not much movement among advertisers using national radio to reach consumers.
That’s actually good news, as this demonstrates brand consistency. Progressive remains the No. 1 paid brand, with more than 57,000 spot plays. Babbel is also a key user of spot radio, as are Indeed and Bank of America-owned Merrill.
New this week: Pfizer, a maker of the approved COVID-19 vaccinations.
Public Media Campaign Raises $98.3 Million to Modernize Minnesota Radio
Two public media companies are celebrating the successful competition of a five-year, multimillion dollar fundraising campaign that worked to transform public radio in the Land of 10,000 Lakes.
Minnesota Public Radio (MPR) and American Public Media (APM) announced the successful completion of “Inspired by You,” a campaign designed to better serve audiences in Minnesota by making some transformative changes to public radio.
[Read: User Report: MPR/APM Build Links With Burk]
The campaign, which launched in summer 2015 and had a goal of raising $75 million by December 2020, passed that goal by raising $98.3 million in all. The funds raised were a combination of cash gifts and planned gift commitments to help transform the organizations’ public service priorities.
“The ‘Inspired by You’ campaign has changed our trajectory as a media organization and accelerated our progress toward being a more equitable, inclusive, diverse and accessible public service,” said Jon McTaggart, president and CEO of American Public Media Group.
Even through the pandemic and recession, “the extraordinary gifts from individuals and institutions enabled us to invest in new ways of connecting with larger and more diverse audiences and with each other,” McTaggart said.
MPR and APR used $53 million in cash gifts to invest in new digital programming, technology and innovation efforts. According to the organizations, advancements in digital technology and on-demand programming have positioned the two organizations to deepen their relevance and connect with audiences in new ways. Planned gift comments that totaled $45.5 million will further strengthen the organization’s endowment.
The impact of the “Inspired by You” campaign has served audiences in many ways including expanding investigative journalism projects and better reflecting audiences in Minnesota. Specifically, campaign support allowed Classical MPR to identify new ways to introduce young people to classical music while the opening of the Glen Nelson Center, an innovation hub and co-working space, worked to boost diversity in Minnesota media.
The funding also allowed the organizations to raise awareness about critical issues impacting APM and MPR audiences through programs like The Water Main, which focuses on a variety of water issues, and the program “Call to Mind,” which fosters new conversations about mental health. Funding also allowed the organizations to increase media coverage of key issues including a program called “Color of Coronavirus,” which calculates the disproportionate effect that COVID-19 was having on people of color.
“I am amazed and humbled by the generosity we’ve seen since launching ‘Inspired by You’ five years ago,” said Randi Yoder, senior vice president and chief development officer of APM. “This is a recognition by our community and funders across the nation of the importance of public media in our daily lives and longevity of its mission.” In turn, Yoder said, this generosity allowed APM to redefine the role that a public media organization can play.
“We have the potential to form connections, introduce new voices, and inspire change — we are so much more than a radio station,” Yoder said. “This period of national rebuilding is when our public service is needed most.”
The post Public Media Campaign Raises $98.3 Million to Modernize Minnesota Radio appeared first on Radio World.
A Huge Heritage AM Readies An FM Translator
It began broadcasting on Christmas Eve 1925. It may be the only radio station audible, after dark, on a radio in locales as diverse as Los Angeles, Orlando and Hartford.
In 2021, however, the might of a 50kw Class A clear channel signal on the AM isn’t what it used to be. That explains why, starting March 22, one of America’s most recognized radio stations will be gaining a 250-watt FM translator superserving this station’s home market.
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NAB Recruits Volunteer ‘Ambassadors’ To Enhance Member Needs
WASHINGTON, D.C. — The NAB has launched a new volunteer initiative designed to “enhance communication” between broadcast media’s biggest lobbying organization and its member stations’ employees at all levels.
The association says its Broadcast Ambassador Program ensures stations are taking full advantage of the benefits that come with NAB membership.
“Broadcast ambassadors” have a direct line of communication with NAB staff, who share timely information on benefits ranging from professional growth opportunities and advocacy updates to human resources tools and technical expertise. The ambassadors in turn share this information with interested colleagues to ensure all levels of the company are reaping the benefits of NAB membership.
Those with a desire to build relationships with colleagues, communicate on behalf of NAB and provide valuable member insights are encouraged to apply or nominate an individual. Ambassadorships are open to those in non-executive or general management positions in NAB member organizations, and the application process is ongoing.
“We are excited to enrich relationships with our members through this new ambassador program,” NAB EVP/Industry Affairs April Carty-Sipp said. “Ambassadors will complement our board of directors in helping to shape NAB’s goals to meet the industry’s evolving needs.”
Broadcast Ambassadors are distinguished representatives for their station or group working directly with NAB to meet the needs of the member company. They provide important updates and help shape new NAB initiatives and benefits by providing feedback and member insight.
As a critical point-of-contact, Broadcast Ambassadors offer guidance and information on NAB events, educational offerings, advocacy initiatives and other membership benefits. They also update their colleagues and leadership on NAB’s work on behalf of local broadcasters.
Participants will be featured in NAB Member News and receive industry-wide recognition for their participation in the program. They also have the opportunity to network and engage with broadcasters throughout the industry.
All candidates must receive a recommendation from an NAB member station or group executive. For more information, contact nabambassador@nab.org.