Here's the biggest takeaway from a newly released report from Hub Entertainment Research that you may want to read after dinner this evening: Rising social and creator video consumption is reducing time spent with television.
“The Evolving Ear: How New Listeners are Shaping Podcasting's Next Chapter" probes "first-year" podcast listeners—those who started listening within the last year and represent 20% of U.S. weekly podcast consumers—comparing their behaviors to "long-timers" who have been listening for five years or more.
RBR-TVBR
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