Industry News

New data suggest the first advertisers to use ChatGPT are having an abysmal experience, with putrid click-through rates that suggest a reach medium such as Radio or TV may be better choices.

On Wednesday at Barclays Center in Brooklyn, N.Y., The E.W. Scripps Co. will host an "Upfront" affair for advertisers at an affair more aligned with this week's IAB NewFronts, perhaps. Ahead of that event, Scripps is flipping the switch on three streaming-focused endeavors that span from sports to news and Originals.

The research firm's annual study "The Evolution of Video Branding" tracks consumer awareness and perceptions of streaming brands. The big highlight is that major streaming platforms are still struggling to differentiate themselves, with viewers unable to clearly articulate what sets one service apart from another.

It's been considered a premier honor for women in media since 1975. Those being honored with Gracie Awards for 2026 have been unveiled, and we've got a comprehensive list of this year's Television honorees for both National and Local awards.

A few years ago, it was a regional accident attorney specialist with a bevy of radio commercials heard across several Florida markets. Today, it is a national brand with spots galore across broadcast radio and television. In fact, Morgan & Morgan was tops — again — in the latest Media Monitors Spot Ten TV report.

It's a wakeup call. Our future should belong to Main Street not Wall Street

The post After CBS: Let’s Take Back the Airwaves appeared first on Radio World.

Commissioner says the FCC has a "foundational" role in AI development

The post Trusty: This Age of AI Calls for New “Routines” appeared first on Radio World.

The upcoming NAB Show aims to provide paths to monetization

The post Radio Managers Navigate the Rivers of Digital appeared first on Radio World.

With the company's fourth quarter and full-year 2025 earnings report still awaiting release, Beasley Media Group on Friday confirmed that it has entered into a "Transaction Support Agreement" with the holders of its first and second lien notes due in two years that would trigger an exchange offer.

Could Nexstar Media Group's now completed merger with TEGNA somehow be unwound? The latter is what California Attorney General Bonta and seven other state Attorneys General seek, as Rob Bonta filed a motion for a temporary restraining order (TRO) on Friday in an effort to reverse what's already been done.