7 months 1 week ago
The team led by Vincent Létang has issued a report that backs up a forecast from Brian Wieser released earlier this month, concluding that full-year non-cyclical ad spend will grow by 8.9% — up from its previous prediction of 8.2% growth. For MAGNA, this represents one of the best performances in 20 years. That said, the headwinds will continue for broadcast radio companies.
Adam Jacobson