A newly released report from the Video Advertising Bureau (VAB) has been released to help marketers better understand how brands with short versus long purchase cycles set strategy, define success and plan for growth.
The Radio Advertising Bureau is actively engaging marketers and advertisers through its ongoing "Radio Works" initiative, created under the leadership of Mike Hulvey. On September 17, he'll be turning to the CEO of The Media Audit to demonstrate the power of AM/FM for financial services brands.
The House Appropriations Subcommittee on Labor, Health and Human Services, Education and Related Agencies’ on Tuesday returned from the Labor Day holiday by acting to remove any funding for local public broadcasting stations in its proposed FY 2026 appropriations legislation.
It borrows its name from a famed street that's home to popular drinking establishments and has established itself as a broadcast technology services and systems integration firm. As of today, Inrush Broadcast Services has a new Chief Executive Officer.
He has "deep Oklahoma roots" and "a strong belief in the power of local broadcasting." That's why Hiram Champlin remains committed to keeping programming and leadership "grounded in state values," and has selected a new President/COO for twin radio broadcasting licensees under his ownership.
The FCC on Tuesday returned from the Labor day holiday by taking additional actions designed to speed up television broadcasters' shift to ATSC 3.0, the digital broadcast standard powering NEXTGEN TV and broadcast data opportunities led by such entities as BitPath.
With the start of the broadcast and football seasons this month, Nielsen is excitedly ready to provide the industry data based on enhanced Big Data + Panel methodology. For Nielsen, it is notable as it becomes the first accredited national TV audience measurement provider for the Big Data + Panel.
The Television Academy has opted to recognize an organization that is presently winding down operations largely thanks to Republicans on Capitol Hill who voted to rescind its previously authorized federal funding with its 2025 Governors Award.
September is already here, and as the Labor Day weekend approached and unfolded, one QSR brand topped another big, heritage fast-food chain in the latest Spot Ten Cable report from Media Monitors. The bigger news: The two brands accounted for more than 110,000 spot plays for the week ending August 31.
It is returning for its 11th season on September 7, with Sharyl Attkisson ready to present fresh episodes of a Sinclair-syndicated newsmagazine focused on investigative reporting and hard-hitting news subjects of national importance.
The National Football League franchise serving Northern Ohio has secured a multi-year agreement with two radio station ownership groups that the team says is "reaffirming the stations' continued role" as official flagship radio partners.
A Class D AM radio station that must protect WEPN-AM in New York outside of daylight hours and its 130-watt FM translator covering a traditionally Spanish-speaking portion of Montgomery County, Md., have concluded their run as a Hispanic market-focused broadcast service for the District of Columbia.
The Chairman/CEO and the President and Chief Operations Officer/Chief Financial Officer of the nation's largest single owner of AM and FM radio stations have entered into employment agreement amendments with the publicly traded company — deals that extend the tenure of both leaders at iHeartMedia past 2026.
Stephen A. Smith has redefined what it means to build a modern media brand. His rise wasn’t by chance — it’s the result of a barrier-breaking approach that reshaped how audiences connect with content and how companies deliver it. Forecast 2026 attendees will be able to sit in on an exclusive conversation with Smith.
The largest Hispanic-owned media company serving Spanish-speaking consumers across the U.S. has completed the sale of its three television stations in Puerto Rico, earning $5.7 million of immediately available funds. Word of the deal's closing came concurrent with the release by SBS of its Q2 results.
A trio of radio stations serving the seat of Dawson County, Nebraska have a new Market Manager, the Nebraska Rural Radio Association (NRRA) has announced. And, it is a woman who brings more than a quarter-century of experience to the company.
He had been in poor health and suffered from diabetes, but that didn't stop him from continuing in an iconic role as the Helen Thomas of the internet generation, serving as a longtime member of the White House press corps. Now, journalists, news consumers and politicians are paying tribute to Mark Knoller.
An AM radio station serving Lewiston, Me., is now silent, as the licensee earlier this month received a grant for a silent Special Temporary Authority request from the FCC. If the AM returns to officially celebrate its 78th birthday will likely be up to any potential buyer.
It's a media and marketing company operating in Jackson, McKenzie, Paris, Martin and Union City, Tenn.; and in Murray, Ky., led by President/COO Christine Hillard and members of the Alt family. Now, Forever Communications has a new ownership partner, and it is the company's Chief Revenue Officer.
AMP Media, Sinclair Inc.'s growing audio-on-demand platform, will launch on September 3 a new local sports podcast designed for fans of the Green Bay Packers, produced in conjunction with the company's "FOX 11" in the upper Wisconsin city that's home to the storied National Football League franchise.