Industry News

Marketers seeking to reach as many Adults 18-34 as possible through an advertising campaign may wish to focus their media buying efforts on both over-the-air and streaming television. That's the finding from a newly released analysis from MRI-Simmons and the Go Addressable trade association.

August 20 is "National Radio Day," and the National Association of Broadcasters (NAB) used the occasion to share that the Chief Executive Officer of Salem Media Group has been selected as its recipient of the 2024 National Radio Award.

Rosetta Traffic is poised to give Super Hi-Fi customers the ability to deliver broadcast advertising from ad traffic platforms including Marketron for over-the-air stations using Super Hi-Fi’s cloud-based products.

Tool integrates existing traffic tools into Super Hi-Fi’s platform

The post Super Hi-Fi Offers Rosetta Traffic appeared first on Radio World.

The SET Congress and Expo in São Paulo, the region’s largest gathering of broadcasting, media, and entertainment executives, opens today, and ATSC is poised to have a significant presence across the three-day affair.

British citizen Matthew Davidge's politically focused TV venture devoted to “bite-sized videos and informational text” to the “purple majority” has made its debut in no less than 20 new markets — a rollout timed to coincide with the opening on Monday of the Democratic National Convention in Chicago.

The Local Sales Manager at The E.W. Scripps Co.'s two stations in Green Bay, Wisc., and nearby Appleton-Oshkosh, Wisc., is rising to Station Manager. In her new role, Clark will lead day-to-day operations and also serve as the stations' Director of Sales.

The company led by chief executive Jon Kirchner is officially experiencing a well-welcomed rebound for its shares. Sparking the flurry of activity is Friday's announcement that the company has agreed to sell its Perceive Corp. subsidiary to Amazon.com Services LLC.

He was with Educational Media Foundation for 15 years

The post Rigdon Joins AAT as CTO appeared first on Radio World.

The presumptive Democratic candidate for President of the United States has seen her campaign invest in a big week-over-week increase in broadcast television spots, new data from Media Monitors show.