Industry News

Multi-channel advertising platform StackAdapt is partnering with the owner of the Crave OTT platform that's home to HBO programming in Canada — as well as MVPD-distributed sports network TSN and broadcast network CTV — to enable its premium inventory across connected TV, display, video, digital out-of-home and audio channels.

"Ambitious" small and medium-sized businesses seeking to grow their consumer base, and sales, turned to multiscreen television across the first half of 2024 to achieve measurable results. In fact, new VAB data indicate some 169 first-time TV advertisers spent $380 million through June 30 of this year across some 43 categories.

The latest installment of "The Gauge" from Nielsen indicates that the broadcast category exhibited 7% monthly growth and added 1.4 share points in October to finish at 24.0% of total time spent watching television—its largest monthly share of TV since January.

Aiir Product Specialist Lee Price, who becomes product lead, commented, "We’re expanding our AI offering and rebranding Radio News AI to Audio.co with the introduction of a powerful new commercial production toolset."

Jācapps, the Jacobs brothers radio mobile app-focused business, has rolled out a new product in association with their Jacobs Media research company that "takes radio clients on a journey to generate revenue by just having an app with an audience."

AI-powered creative audio studio Wondercraft is partnering with audio management platform Frequency on an integration initiative designed to let brands and media publishers produce and deploy personalized audio ad campaigns at scale.

“I want to congratulate Commissioner Carr on the announcement by the President-elect that he will serve as the Chairman of the Federal Communications Commission." That's the official statement from the soon-to-be-outgoing Chairwoman of the agency, who did not mention President-elect Trump by name.

Finnish station's latest AI move is a Radio.Cloud-powered presenter, Anni

The post Loop Adapts AI for Afternoon Voice appeared first on Radio World.

A locally owned multimedia company serving two cities in Louisiana is seeking FCC approval for a change in control. This would see the company's Chief Financial Officer, Ryan Moulton, take full ownership of nine radio stations, six TV stations and their associated digital and mobile platforms. 

A digital low-power television station presently airing non-secular programming is being sold to another broadcaster focused on spreading the word of Christ.